
Senior Manager - Programming Fiction
What You’ll Do
Achieve TRP targets for show/s assigned
· Thorough understanding of the show concept/ story board and characters.
· Ensure the story is line with the Brand promise.
· Advice on changes to be made in terms of script and screen play as and when required.
Liaison with the production house
· Review the script through the lens of the brand promise for each episode and share feedback.
· Review the rough cuts and ensure its inline with the agreed screenplay.
· Ensure frequent set and edits to review the rough cuts to ensure episode is in line with the channel requirements.
Briefs to the marketing and promo teams
· Create briefs for the promo to ensure the right communication is shared to make effective promos and teasers.
· Ensure timely dispatch of the promo footage.
· Ensure that the marketing activities are aligned with the story line to generate the required hype.
· Coordinate with the channel PR team to ensure episodic synopsis, working stills and any other PR related ideas within the show are brief and communicated well in time.
· Creative execute brand solutions and sales integrations.
Banking of episodes, timely deliveries and dispatch of tapes for telecast
· Ensure efficient planning of episodes to build a bank.
· Coordinate with the production house to ensure dispatch of tapes as per the agreed timelines.
· Maintain a smooth functioning of systems and processes like tape deliveries, technical check etc.
Commissioning team
· As part of the fiction team, along with the guidance of the Fiction lead create the first twenty episodes to gain maximum viewership
· Align to the on air team to ensure continuity of the storyline
· Update the internal MIS for show/shows assigned
Creativity, Ability to innovate, Ability to gauge the pulse of the audience, Negotiation skills, Presentation Skills