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Director - Sales Planning & Strategy
Zee Entertainment Enterprises Limited - Revenue - Operations - Linear - Sales Planning & Strategy - Sales Planning & Strategy
Mumbai
Job Description
Revenue strategy and planning
- Develop and implement comprehensive sales strategies that align with the organization’s goals
- Analyse market trends, identify opportunities, and devise plans to capitalize on them
- Collaborate with various teams – Programming, Marketing and Product development (Digital), to ensure a cohesive and unified approach
- Identify emerging opportunities, target the right audience, and tailor sales approaches basis latest market developments
- Collaborate with sales teams to ensure execution, provide guidance, and address any challenges
- Regular monitoring and analysis of key performance indicators (KPIs) to enable data-driven sales decisions
- Lead Tech/Non-Tech-led special projects for generating incremental revenue from new streams
- Developing Pricing Strategy for channels & shows; packaging for various client segments & properties
- Creating revenue business plan for the channel & tracking performance vs. annual plan, revising forecasts etc.
Job Requirement
- Experience - 10+ years
- Strategic revenue planning and execution to drive business growth
- Expertise in media sales, pricing strategy, and innovative packaging solutions
- Cross-functional collaboration with Programming, Marketing, Product, and Sales teams
- Proven leadership in managing senior stakeholders and delivering on revenue targets
- Business planning, forecasting, and financial acumen for revenue optimization