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Associate Director - Programming, Fiction

Zee Entertainment Enterprises Limited - Content - North & West cluster - Zee Marathi - Fiction
Mumbai
Job Description

Achieve TRP targets for show/s assigned:
Thorough   understanding of the show concept/ story board and characters.
Ensure   the story is line with the Brand promise.
Advice on changes to be made in terms of script and screen play as and   when required
Liaison with the production house:
Review the script through the lens of the brand promise for each episode and share   feedback.
Review the rough cuts of episodes and ensure it’s in line with the   agreed screenplay.
Ensure frequent set and edits to review the rough cuts to ensure episode is in line   with the channel requirements.
Briefs to the marketing and promo teams:
Create briefs for the promo to ensure the right communication is shared to make effective   promos and teasers.
Ensure timely dispatch of the promo footage.
Ensure that the marketing activities are aligned with the story line to generate the required hype.
Coordinate with the channel PR team to ensure episodic synopsis, working stills and any other PR   related ideas within the show are brief and communicated well in time.
Banking of episodes, timely deliveries and dispatch of tapes for   telecast
Ensure   efficient planning of episodes to build a bank.
Coordinate with the production house to ensure dispatch of tapes as per the agreed   timelines.
Maintain a smooth functioning of systems and processes like tape deliveries, technical   check etc.
Commissioning   team
As part of the commissioning team along with the guidance of the commissioning lead   create the first twenty episodes to gain maximum viewership
Align to the on-air team to ensure continuity of the story line
Update the internal MIS for show/shows assigned
Job Requirement
Must have 12+ years' experience in Programing
Creativity, Ability to innovate, Ability to gauge the pulse of the audience, Negotiation skills, Presentation Skills
· Proven ability to identify stories/creative that will connect with audiences
· Lifecycle production experience, including creating scripts/treatments, producing   shoots on location and in studio, and post-production
· Ability   to handle multiple priorities in a deadline-driven environment
· Format & industry   knowledge