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Senior Manager- Marketing
Zee Entertainment Enterprises Limited - Zee International - International _ India - Sales - Sales
Noida
Job Description
We are looking for a dynamic marketing professional to lead the marketing and promotions for the India International Business at Zee. The role demands creativity, coordination and a strong understanding of media and advertising.
Key Responsibilities:
- Develop and execute marketing strategies to promote Zee’s international business in India
- Create and distribute engaging email campaigns and mailers to clients and agencies
- Manage digital promotions across platforms including social media, newsletters and digital ads
- Design innovative advertising packages and promotional materials for international offerings
- Regularly create and publish content/posts on LinkedIn and other relevant social platforms
- Coordinate closely with the sales team to understand needs, align marketing efforts and support sales pitches
- Understand the India-International media landscape, audience insights and client categories
- Monitor campaign performance and suggest data-driven improvements
- Contribute creative ideas to enhance visibility, reach and recall among target clients
- Work with designers, agencies, and vendors for execution of campaigns
Skills & Requirements:
- 4–5 years of experience in media marketing, preferably in ad sales or broadcasting
- Excellent communication and content-writing skills
- Strong understanding of digital and social media platforms
- Ability to multitask and manage deadlines in a fast-paced environment
- Proficiency in tools like PowerPoint, Canva, Excel, and basic analytics tools